Pulsar & NewsGuard Launch Index Tracking Which Brands Are Most at Risk From Misinformation
LOS ANGELES – July 27, 2022 – ( Newswire.com ) Audience intelligence platform Pulsar has partnered with NewsGuard, which rates the trustworthiness of news sources, to launch the Misinformation Risk Index: Brands. The weekly index, available online here, is designed to give brand managers and comms professionals guidance on which brands are seeing the most exposure on news and blogs which NewsGuard deems “untrustworthy”. Building on Pulsar & NewsGuard’s product integration, the Misinformation Risk Index ranks the top 25 most valuable global brands (as measured by Interbrand, 2021) on a relative scale every week. By combining NewsGuard’s...
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The RealReal Expands into Trading Cards and Comics Grading Services with Partnership with Beckett Collectibles
SAN FRANCISCO, July 27, 2022 (GLOBE NEWSWIRE) — The RealReal (Nasdaq: REAL)—the world’s largest online marketplace for authenticated, resale luxury goods—today announced its exclusive partnership with Beckett Collectibles to provide expedited grading services exclusively for customers of The RealReal. In 2021, The RealReal expanded its business by launching its Collectibles category, selling items from comic books and trading cards, to figures and skate decks. In 2022 alone, search demand within the collectibles category has more than doubled, with consignments increasing by more than 48% since the start of the year. To meet the...
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